The world around us is changing faster than ever before. Automation, articial intelligence, big data, geo-location and advanced technology are reshaping every aspect of the way we work and live—and data is at the center of this transformation. Welcome to the Data Gurus Podcast, a leading market research podcast hosted by Sima Vasa, CEO of Innity Squared Ventures.

5-Star rating on Apple Podcasts
Top 5 Market Research Podcasts by Greenbook, 2022

Browse Episodes

Encore Episode: Bootstrapping QuestionPro with Vivek Bhaskaran | Ep. 143

Today, we’re excited to be airing an encore episode of an interview with Vivek Bhaskaran, who is the founder and CEO of QuestionPro. He’s here today to share his experience bootstrapping QuestionPro. About Vivek Vivek grew up in India. After completing his primary education there, he left the country and moved to Russia, where he ... Read more

SampleCon – Future Proofing the Industry Part 2 | Ep. 142

Welcome to another informative episode of the Data Gurus podcast! Today, Sima shares the second part of the two-part series related to her recent opening session at SampleCon. The session was titled Future-Proofing Our Industry and covered a range of different topics. For this episode, the focus is on the implications of the capital coming ... Read more

SampleCon – Future Proofing the Industry Part 1 | Ep. 141

Welcome to another informative episode of the Data Gurus podcast! Today, Sima shares the first part of a two-part series she created from the session she moderated at SampleCon, which took place in Los Angeles a few weeks ago. The session was titled Future-Proofing Our Industry and covered topics that included talent topics related to ... Read more

Insight Platforms | Ep. 140

Welcome to another exciting and informative episode of the Data Gurus podcast! Sima is excited to have Mike Stevens, the Founder of Insight Platforms, as her guest for today’s show.  Mike is joining Sima today to talk about his company, Insight Platforms, and discuss the changes happening in the data and insights space. About Insight ... Read more

The Future of Work Part Two | Ep. 139

Welcome to Part Two of an exciting two-part series on the future of work. Today, Sima continues her conversation with Kelly Monahan, the Thought Leadership Research Principal Director at Accenture Research. In this episode, Kelly and Sima discuss the different models that companies are considering, to bring people back into the office, create hybrid models, ... Read more

The Future of Work Part One | Ep. 138

Welcome to the first part of an exciting two-part series on the future of work. Sima is happy to have Kelly Monahan, the Global Lead Talent Researcher/ Principle Director at Accenture, joining her as the guest for the series. Research on the future of work Accenture took an in-depth look at the future of work. ... Read more

Empathy and Innovation in Measuring Advertising Spend | Ep. 137

Welcome to another exciting episode of the Data Gurus podcast! Today, Sima is happy to have Josh Chasin, the Chief Measurability Officer of Videoamp, as her guest for the show. Josh’s career journey Josh is an audience measurement professional in the world of market research. He has specialized in both media research and audience measurement ... Read more

Considerations for Selling Your Company | Ep. 136

Welcome to another exciting episode of the Data Gurus podcast! Today’s episode is a little different. Sima will be focusing on people, or founders, who are considering selling their company. In today’s episode, Sima hosts John Sipala, one of her colleagues at Oberon Securities. John is a Managing Director at Oberon Securities and has more ... Read more

Social Asking | Ep. 135

Welcome to another exciting episode of the Data Gurus Podcast! Today, Sima is happy to have Tim Wilson as her guest for the show. Tim is the CEO and Co-Founder of Qutee. Tim’s journey After attaining a legal degree in the UK, Tim went to music school in Hollywood. He later returned to the UK, ... Read more

Qualt: Quant+Qual = Agile Research | Ep. 133

In this exciting episode, Sima is excited to have Nitzan Shaer, the CEO, and Co-Founder of Wevo, joining her. Nitzan’s background Wevo is the fourth company that Nitzan has either started or joined early on. He loves the thrill of joining a team of like-minded people in the early days of a new venture. Skype ... Read more

Part Two: Leadership and Perspectives | Ep. 132

Welcome to today’s podcast! In today’s special episode, Sima continues her conversation with Gary Laben, the CEO of Dynata in the second part of the exciting two-part interview. In this episode, Gary and Sima continue with their discussion about the things that influence the size of opportunity within the industry and discuss whether doing things ... Read more
Meet your host

Sima Vasa

Sima Vasa is a growth-focused strategic advisor, investment banker, and entrepreneur with industry-leading expertise in market research and data ecosystems. She is the Founder and CEO of Infinity Squared Ventures, an organization focused on advising middle-market data and analytics companies in business strategy, product innovation, and growth. She is also a Managing Director with Oberon Securities, a New York investment bank. Sima is the host of the weekly Data Gurus podcast, and is a frequent speaker at national conferences on market research, insights and investment banking.

Data Gurus

Each week, we explore market research topics, interview industry leaders, and reveal new insights into the world of data. Our mission is to bring you a real-life perspective on what’s happening in the data industry, and share how successful companies and individuals in this niche are surviving and thriving through the sea of change. We encourage you to be bold, be brave and be fearless. Let’s navigate the data ecosystem together.

Be a Guest

Interested in being a guest on the Data Gurus podcast? We want to hear from you! Please let us know who you are, what company you represent, and what topic you would like to speak about, if interviewed on our show.

Testimonials

Worth The Listen “Really enjoyed listening to each guest and their different perspectives, regarding what they do and how it relates to our ever-changing industry. The host, Sima Vasa, is energetic, enthusiastic, and adds to the whole ‘Be Bold, Be Brave, Be Fearless’ vibe. You can tell she loves what she does and is 100% engaged with her guests. I highly recommend Data Gurus to all, not only for those who are obsessed with data and the industry, but for the life lessons that can be learned as well.”

Data Dork
03/07/2018

I love how the podcast is focused on all the right things. “A data-intensive podcast that focuses squarely on business – that’s a rare find! The guests are absolutely fascinating, I might add. Thanks for this valuable contribution to the world, Sima!”

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01/21/2021

Relevant & Instructive “Sima’s podcasts are a great resource for the market research (MR) industry. The discussion with Ravi Parmeswar, Winning the CPG Analytics Race 001, was helpful in understanding what issues clients face, and it also provided some thoughts on how the industry can work through them. Sima has a natural way to engage her guests. For example, Ravi’s thoughts on how artificial intelligence (AI) can be useful for MR were enlightening. Overall, very engaging podcast, great job, Sima!”

Pepi6322
03/06/2018